The Western Alliance is proud to announce CPIA designation courses will be available via webinar format beginning in January 2024 at  


Check our calendar of events for course informatioin.  

Registrations will be open soon!

CPIA - Certified Professional Insurance Agent

Empowering Insurance Professionals into the Future

The CPIA designation is first-of-its-kind, hands-on, how-to training. To earn the CPIA designation candidates are required to participate in a series of three, one-day seminars THE BEST PART IS NO EXAMS!
Completion is due three years from the first course.

These seminars are designed to enhance the ability of producers, sales support staff, and company personnel to efficiently create and distribute effective insurance programs. Participants leave with ideas that will produce sales results immediately.

While not a requirement, it is recommended that courses are taken in order.E&O Discounts apply for Utica National Policy Holders.

Each of the 3 courses are approved for 7 CE in
AZ | CA | ID | MT | NM | NV | OR | WA

Course Modules

Position for Success

Implement for Success

Sustain Success

During this workshop, participants focus on internal and external factors affecting
the creation of effective business development goals.

Factors discussed include:

current state of the insurance                 marketplace

competitive pressures

insurance carrier underwriting criteria

consumer expectations.

During this workshop, participants learn:

specific tools for analyzing consumer needs

how to utilize risk identification techniques to gather pertinent prospect

skills necessary to assimilate information gathered into customized coverage recommendations

how to prepare a complete submission

tips for preparing and presenting a comprehensive insurance proposal

This workshop focuses on fulfilling the implied promises contained in the insuring agreement.

Participants will:

review methods of providing evidence of insurance coverage

discuss policies and procedures for controlling errors and omissions including policy review and delivery, endorsements, claims-processing, and handling of client complaints

learn how to calculate the lifetime value of a client and techniques for generating referrals.

CPIA Update Requirement

The Certified Professional Insurance Agent designation stands for professionalism, commitment to professional training and results, and technical knowledge. To maintain the right
to use the CPIA designation, designees must complete an update on an annual basis * or maintain a Ruby, Sapphire or Diamond level membership with the CPIA Program.

* CPIA 1, CPIA 2, CPIA 3, Special Topics:

An Agent’s Guide to Understanding and Mitigating Cyber Exposures

Disaster and Continuity Planning for Business and Families

An E&O Loss Control Program for Agencies



We’ve all noticed the impact of inflation on everything in our lives. The biggest notices have been gasoline and other auto fuels and groceries. This story focuses on the latter.

Over 60% of us had some sort of a bash. We grilled, we ate, we drank and we partied. The market research firm, Numerator said that 60% did so. Company spokeswoman, Karol Aure-Flynn said 53% of us did so with family and friends.

And as we all noticed, the price of those burgers, dogs, chips and beverages rose significantly between last year and this year. The Consumer Price Index pegged inflation in the month of May at 8.6%.

Add food costs into that and between May of 2021 and May of 2022, inflation has gone up 10.1%

Here’s a look at how everything you might have eaten or drank rose at your celebration this year.

Chicken — 17.4%

Ground beef — 13.6%

Burger buns / bread — 8.7%

Hot dogs — 10.4%

Beer — 4.5%

Potatoes — 8.6%

Snacks — 13.6%

Carbonated drinks / sodas — 13.2%

Ice cream — 9.6%

Cookies — 12.6%

Lettuce — 11.4%

Tomatoes — 2%

The Numerator report said the cost of the cookout for a part of 10 people is up 11% from last year to this year. The price of fireworks is up by 35% and the propane to fuel the BBQ is up 26% compared to a year ago.

Source link: CNBC —

California Guarantees Free Healthcare to Illegal Immigrants

  California has become the first state in the union to guarantee free healthcare to immigrants in the U.S. illegally. State officials estimate that there are 764,000 of them in California. Cost of coverage is a whopping $2.7 billion a year. In signing his $307.9 billion operating budget, California Governor Gavin Newsom pledged to cover …

California Guarantees Free Healthcare to Illegal Immigrants Read More »

S&P Warning — The Combined Ratio Could Top 100% in 2022

  A new report from S&P Global Market Intelligence says property and casualty insurers could see a combined ratio of 100.4% by the end of the year. If things unfold as S&P predicts, the P&C industry could see its first unprofitable year since 2017. That’s unprofitable from an underwriting standpoint. The line of insurance that …

S&P Warning — The Combined Ratio Could Top 100% in 2022 Read More »

California’s Commissioner Lara Warns Insurers on the Use of Data

California Insurance Commissioner Ricardo Lara has launched an attack on the state’s insurance companies. At issue is the use of consumer data to set rates, settle claims and for other insurance uses. He calls the use of such data potentially discriminatory. “This has become even more of a concern as insurance companies embrace artificial intelligence …

California’s Commissioner Lara Warns Insurers on the Use of Data Read More »

Around the PIA Western Alliance States

California — COVID Compensable Presumption: The California Senate Committee on Labor, Public Employment and Retirement has sent A.B. 1751 to the California Assembly. If passed by the Assembly and the Senate, the bill will extend COVID presumptions of compensability through January 1, 2025. The major supporter of the bill is the California Nurses Association who …

Around the PIA Western Alliance States Read More »