The Western Alliance is proud to announce CPIA designation courses will be available via webinar format beginning in January 2024 at  


Check our calendar of events for course informatioin.  

Registrations will be open soon!

CPIA - Certified Professional Insurance Agent

Empowering Insurance Professionals into the Future

The CPIA designation is first-of-its-kind, hands-on, how-to training. To earn the CPIA designation candidates are required to participate in a series of three, one-day seminars THE BEST PART IS NO EXAMS!
Completion is due three years from the first course.

These seminars are designed to enhance the ability of producers, sales support staff, and company personnel to efficiently create and distribute effective insurance programs. Participants leave with ideas that will produce sales results immediately.

While not a requirement, it is recommended that courses are taken in order.E&O Discounts apply for Utica National Policy Holders.

Each of the 3 courses are approved for 7 CE in
AZ | CA | ID | MT | NM | NV | OR | WA

Course Modules

Position for Success

Implement for Success

Sustain Success

During this workshop, participants focus on internal and external factors affecting
the creation of effective business development goals.

Factors discussed include:

current state of the insurance                 marketplace

competitive pressures

insurance carrier underwriting criteria

consumer expectations.

During this workshop, participants learn:

specific tools for analyzing consumer needs

how to utilize risk identification techniques to gather pertinent prospect

skills necessary to assimilate information gathered into customized coverage recommendations

how to prepare a complete submission

tips for preparing and presenting a comprehensive insurance proposal

This workshop focuses on fulfilling the implied promises contained in the insuring agreement.

Participants will:

review methods of providing evidence of insurance coverage

discuss policies and procedures for controlling errors and omissions including policy review and delivery, endorsements, claims-processing, and handling of client complaints

learn how to calculate the lifetime value of a client and techniques for generating referrals.

CPIA Update Requirement

The Certified Professional Insurance Agent designation stands for professionalism, commitment to professional training and results, and technical knowledge. To maintain the right
to use the CPIA designation, designees must complete an update on an annual basis * or maintain a Ruby, Sapphire or Diamond level membership with the CPIA Program.

* CPIA 1, CPIA 2, CPIA 3, Special Topics:

An Agent’s Guide to Understanding and Mitigating Cyber Exposures

Disaster and Continuity Planning for Business and Families

An E&O Loss Control Program for Agencies

California — Bill Introduced to Assist with Insurance Issues: A bipartisan bill has been introduced in the California Assembly to give homeowners in disaster-prone areas of California with incentives to harden their properties against wildfire.

California Rep. Mike Thompson, a Democrat and Republican Rep.Doug LaMalfa have titled the bill, the Disaster Resiliency and Coverage Act of 2024. Technically, it’s H.R. 7849 and is actually designed to address insurance issues.

The bill is a grant program that will give households in those regions up to $10,000 to do specific disaster resiliency work on their homes. Under the bill, that money will not be considered income. There is also a 30% tax credit to give to properties where the costs exceed $10,000.

Source link: Insurance Journal —

Washington — OIC launches podcast to address insurance questions: Washington state Insurance Commissioner Mike Kreidler has launched a podcast to provide consumers and listeners in the Evergreen State with additional information about the insurance industry and the OIC’s work.

The podcast, “OIC Answers,” poses a question about an aspect of insurance in each episode, from how to get signed up for Medicare to why your car insurance rates change. 

“Our Consumer Advocacy division fields hundreds of calls from Washingtonians with questions about their insurance,” Kreidler said. “I hope this new avenue for sharing information can help people learn more about their coverage and their options, not to mention our work, at their own pace.”

Hosts Aaron VanTuyl and Matt Baide, from the agency’s Public Affairs division, will spend each episode asking a member of the agency’s staff questions about a specific topic to help consumers in Washington state better understand their coverage, and what the OIC can do for them. 

How does the OIC combat insurance fraud? Is pet insurance a worthwhile investment? What’s covered if your house is caught in a natural disaster? Why is car insurance more expensive now? This new 15-minute podcast will provide the answers.

Episodes will be published monthly and available on, as well as Apple Podcasts and Spotify.

Washington — Kreidler fines Coordinated Care Corporation $35,000 for incorrect claims processing: Washington state Insurance Commissioner Mike Kreidler fined Coordinated Care Corporation $35,000 in March for incorrectly processing claims for telehealth services.

Due to a misconfiguration in the company’s system in 2022, a total of 1,872 telehealth claims were inadvertently billed for cost-shares of $177,344. The company corrected the issue and removed the cost shares from those claims.

March fines and consent orders

The fine was part of $255,000 in fines Kreidler’s office issued in March of 2024 for violations of state insurance laws and regulations. The other fines included:

Molina Healthcare of Washington, Bothell, Wash.; fined $100,000.

First Premier Home Warranty Corp, Brooklyn, New York; fined $100,000.

Hartford Underwriters Insurance Company, Hartford, Conn.; fined $3,000 (order 24-0023).

    Hartford used incorrect rating factors on 29 homeowners insurance policies between October 2022 and March 2023, most of which were due to automated square footage estimates not being updated.

Trinity Universal Insurance Company, Dallas, Texas; fined $3,000 (order 24-0019).

    Trinity Universal used incorrect rating factors on 13 homeowners insurance policies in 2022.

Kaiser Foundation Health Plan of Washington, Seattle, Wash.; fined $10,000 (order 24-0014).

    Kaiser failed to file four group rate filings within 30 days of the rates going into effect. The oldest of the four filings went into effect on January 1, 2021, and was submitted in February 2022, which was late by 244 business days.

Acme Fuel Company, Olympia, Wash.; fined $2,000 (order 24-0027).

    Acme failed to timely file its annual report with the OIC on two occasions without first obtaining an extension.

Starr Indemnity & Liability Company, Dallas, Texas; fined $1,000 (order 24-0010).

    The company used incorrect rating factors on 10 policies.

Janke Insurance Agency, Moses Lake, Wash.; fined $1,000 (order 24-0007).

    The licensee and its employees failed to promptly process a customer’s request to cancel five policies and closely supervise its employees’ work.

One for the Books — California Fire Department Can’t Get Fire Insurance

Here’s one for the books. Governor Gavin Newsom has requested an additional $11 million to replace a kitchen at one of the state’s fire stations. Apparently, the bonds Cal Fire normally uses to pay for such projects can’t be used. The why is ironic. An analyst from California’s Finance Department told a Senate budget committee …

One for the Books — California Fire Department Can’t Get Fire Insurance Read More »

Sad News — Cindy Brunner of IPFS has Passed Away

Imperial PFS’ Cindy Brunner has passed away. PIA Western Alliance Executive Vice President Kim Legato said Cindy, and her enthusiasm and influence, made her very important to the PIA, and to the insurance community in Oregon and elsewhere. “I am so saddened to hear of Cindy’s passing,” she said. “Cindy was deeply involved with PIA …

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Around the PIA Western Alliance States – Week of April 8, 2024

Idaho — Second Annual Post-Award Public Forum for Section 1332 Waiver: The Idaho Department of Insurance (“IDOI”) will hold a public forum and accept public comments regarding Idaho’s Section 1332 State Innovation Waiver on May 10, 2024 from 3:00 – 4:00 p.m., MT. Background On May 6, 2022, The State of Idaho applied for and …

Around the PIA Western Alliance States – Week of April 8, 2024 Read More »

NAIC — 2023’s 10 Top Carriers All Lines

The National Association of Insurance Commissioners (NAIC) just released its report on the top insurance companies in the country. This is all lines and not just commercial, or personal lines, etc. The report is cumulative data from filings for commercial auto, personal auto, homeowners, workers’ comp, medical professional liability, and other liability insurance companies. Only …

NAIC — 2023’s 10 Top Carriers All Lines Read More »