The Western Alliance is proud to announce CPIA designation courses will be available via webinar format beginning in January 2024 at  


Check our calendar of events for course informatioin.  

Registrations will be open soon!

CPIA - Certified Professional Insurance Agent

Empowering Insurance Professionals into the Future

The CPIA designation is first-of-its-kind, hands-on, how-to training. To earn the CPIA designation candidates are required to participate in a series of three, one-day seminars THE BEST PART IS NO EXAMS!
Completion is due three years from the first course.

These seminars are designed to enhance the ability of producers, sales support staff, and company personnel to efficiently create and distribute effective insurance programs. Participants leave with ideas that will produce sales results immediately.

While not a requirement, it is recommended that courses are taken in order.E&O Discounts apply for Utica National Policy Holders.

Each of the 3 courses are approved for 7 CE in
AZ | CA | ID | MT | NM | NV | OR | WA

Course Modules

Position for Success

Implement for Success

Sustain Success

During this workshop, participants focus on internal and external factors affecting
the creation of effective business development goals.

Factors discussed include:

current state of the insurance                 marketplace

competitive pressures

insurance carrier underwriting criteria

consumer expectations.

During this workshop, participants learn:

specific tools for analyzing consumer needs

how to utilize risk identification techniques to gather pertinent prospect

skills necessary to assimilate information gathered into customized coverage recommendations

how to prepare a complete submission

tips for preparing and presenting a comprehensive insurance proposal

This workshop focuses on fulfilling the implied promises contained in the insuring agreement.

Participants will:

review methods of providing evidence of insurance coverage

discuss policies and procedures for controlling errors and omissions including policy review and delivery, endorsements, claims-processing, and handling of client complaints

learn how to calculate the lifetime value of a client and techniques for generating referrals.

CPIA Update Requirement

The Certified Professional Insurance Agent designation stands for professionalism, commitment to professional training and results, and technical knowledge. To maintain the right
to use the CPIA designation, designees must complete an update on an annual basis * or maintain a Ruby, Sapphire or Diamond level membership with the CPIA Program.

* CPIA 1, CPIA 2, CPIA 3, Special Topics:

An Agent’s Guide to Understanding and Mitigating Cyber Exposures

Disaster and Continuity Planning for Business and Families

An E&O Loss Control Program for Agencies

We’re all busy. Many of us drive when we’re busy with what’s coming up at work, or what’s happening with the family, or thoughts of the next stop, the next meeting and more.

And, though we all know that, in most states at least, it’s against the law to text or check email while we’re driving, or to drive and talk while holding a smartphone to your ear, we do it anyway.

It’s the do it anyway that is the subject of this story.

Nationwide just released the results of a survey of drivers of passenger autos and of commercial vehicles and found many of those drivers admit to driving while distracted. What the insurer found is disturbing.

  • 33% of commercial drivers say they are sometimes or often distracted while driving
  • 60% of those drivers say they see other commercial drivers looking at their phones more often than in the past
  • That same 60% say other commercial drivers are driving faster than they did last year

And how are those commercial drivers distracted?

  • 55% say their GPS/Nav systems distract them
  • 36% admit to responding to text messages from work
  • 27% say they text or talk on their mobile phone
  • 13% are checking their social media apps

Some commercial drivers say the distracted driving is because of pressure from their employer to make a tight timeline. Of those same drivers, 90% say it is dangerous to hold a phone in their hand while driving, and to talk, text or navigate while on that phone.

Many say other drivers are worse and 80% rate their own driving as excellent or very good.

  • 25% of commercial drivers say they’re better drivers than other commercial drivers
  • 14% say they’re better drivers than passenger autos

Kelly Hernandez is the AVP of Nationwide’s personal telematics. She said 92% agree that — doing it or not — distracted driving is dangerous.

“Nationwide’s telematics driving data shows that drivers take their eyes off the road at least 12 times per day,” she said. “The average distraction for a driver traveling at 45MPH would cover the length of three football fields! States with hands-free laws are helping to minimize distraction, but we need all 50 states to adopt hands-free laws to continue to reduce crashes and save lives.”

A different survey from the 2024 Travelers Risk Index came to similar conclusions. It found the number of the most common distractions and behaviors that dropped during the COVID pandemic have increased.

Michael Klein is the executive vice president and president of Personal Insurance at Travelers. He says these are the distractions that are drifting upward.

  • Updating or checking social media — up13%
  • Typing a text or email — rose10%
  • Talking on a cellphone hands-free — increased10%
  • Using a cellphone to record videos or to take photos — up 9%
  • Reading a text or an email — rose 9%

“Distraction is one of the leading causes of roadway fatalities, and it continues to have a devastating impact on individuals, families and communities,” Klein noted “Creating safer roadways requires action from each of us, and while the survey results show that people are concerned about distracted driving, they are still unfortunately taking dangerous risks.”

Of those surveyed:

  • Close to 50% think roads are less safe now than they were a year ago
  • 78% think distracted drivers is more of a problem than it has been in the past

When it comes to how employers feel about distracted driving:

  • 85% of company executives are concerned about their employees using their mobile phones while driving
  • That compares to 77% in 2023

The Travelers Risk Index found 68% of those execs say they’ve put distracted driving policies in place.

  • 53% have completely banned the use of hand-held devices for any reason
  • 84% have formally issued edicts about phone calls, texts and checking emails while driving
  • 66% require their employees to sign a policy document on those rules
  • 77% discipline their employees for not complying with the policy

Distracted driving often leads to pedestrian deaths. The Governors Highway Safety Association (GHSA) noted in the first 6 months of 2023, drivers hit and killed 3,373 pedestrians. That’s down 4% from 2022 but is a 19% jump over the 2019 statistics.

The biggest number pedestrian deaths happened in 2022 and 7,500 people died while walking along highways, roads and streets in the U.S.

The National Highway Traffic Safety Administration (NTHSA) recently listed the 10 worst states for pedestrian deaths. The statistics are from 2017 to 2021. Five PIA Western Alliance states — Hawaii, California Nevada, Arizona and New Mexico — are in the top 10.

Here are those statistics:

1. New Jersey

Pedestrians killed in crashes: 916

Total number of people killed in crashes: 3,030

Percentage of people killed in crashes that are pedestrians: 30.23%

2. Hawaii

Pedestrians killed in crashes: 138

Total number of people killed in crashes: 511

Percentage of people killed in crashes that are pedestrians: 27.01%

3. California

Pedestrians killed in crashes: 5,050

Total number of people killed in crashes: 19,666

Percentage of people killed in crashes that are pedestrians: 25.68%

4. New York

Pedestrians killed in crashes: 1,310

Total number of people killed in crashes: 5,106

Percentage of people killed in crashes that are pedestrians: 25.66%

5. Nevada

Pedestrians killed in crashes: 393

Total number of people killed in crashes: 1,662

Percentage of people killed in crashes that are pedestrians: 23.65%

6. Maryland

7. Delaware

8. Florida

9. Arizona

Pedestrians killed in crashes: 1,129

Total number of people killed in crashes: 5,221

Percentage of people killed in crashes that are pedestrians: 21.62%

10. New Mexico

Pedestrians killed in crashes: 422

Total number of people killed in crashes: 2,076

Percentage of people killed in crashes that are pedestrians: 20.33%

Source link: Insurance Journal —

Source link: Carrier Management —

Source link: —

Distracted Driving: Part 2 — A Distracting Dog

Driving with your dog has the potential to be very dangerous. Selective Insurance did a study on distracted driving and found that 91% of licensed drivers traveling streets and highways with Fido or Fifi have interacted with them while moving down the road. There’s more: Selective Insurance director of safety management, Scott Smith said distracted …

Distracted Driving: Part 2 — A Distracting Dog Read More »