The Western Alliance is proud to announce CPIA designation courses will be available via webinar format beginning in January 2024 at  


Check our calendar of events for course informatioin.  

Registrations will be open soon!

CPIA - Certified Professional Insurance Agent

Empowering Insurance Professionals into the Future

The CPIA designation is first-of-its-kind, hands-on, how-to training. To earn the CPIA designation candidates are required to participate in a series of three, one-day seminars THE BEST PART IS NO EXAMS!
Completion is due three years from the first course.

These seminars are designed to enhance the ability of producers, sales support staff, and company personnel to efficiently create and distribute effective insurance programs. Participants leave with ideas that will produce sales results immediately.

While not a requirement, it is recommended that courses are taken in order.E&O Discounts apply for Utica National Policy Holders.

Each of the 3 courses are approved for 7 CE in
AZ | CA | ID | MT | NM | NV | OR | WA

Course Modules

Position for Success

Implement for Success

Sustain Success

During this workshop, participants focus on internal and external factors affecting
the creation of effective business development goals.

Factors discussed include:

current state of the insurance                 marketplace

competitive pressures

insurance carrier underwriting criteria

consumer expectations.

During this workshop, participants learn:

specific tools for analyzing consumer needs

how to utilize risk identification techniques to gather pertinent prospect

skills necessary to assimilate information gathered into customized coverage recommendations

how to prepare a complete submission

tips for preparing and presenting a comprehensive insurance proposal

This workshop focuses on fulfilling the implied promises contained in the insuring agreement.

Participants will:

review methods of providing evidence of insurance coverage

discuss policies and procedures for controlling errors and omissions including policy review and delivery, endorsements, claims-processing, and handling of client complaints

learn how to calculate the lifetime value of a client and techniques for generating referrals.

CPIA Update Requirement

The Certified Professional Insurance Agent designation stands for professionalism, commitment to professional training and results, and technical knowledge. To maintain the right
to use the CPIA designation, designees must complete an update on an annual basis * or maintain a Ruby, Sapphire or Diamond level membership with the CPIA Program.

* CPIA 1, CPIA 2, CPIA 3, Special Topics:

An Agent’s Guide to Understanding and Mitigating Cyber Exposures

Disaster and Continuity Planning for Business and Families

An E&O Loss Control Program for Agencies

It’s tough to live in California these days. Fire was the problem the last decade or so. Today it’s flooding. Damage to hills and trees from wildfire hasn’t helped when you consider how much rain has fallen in the last couple of weeks.

How bad is it? Super bad. Since Christmas estimate are that 32 trillion gallons of water have fallen in the form of rain or snow. Some parts of California have gotten a staggering three-feet of rain. That has caused severe flooding, and at the time this is written, 19 people have died.

As a result of all that rain and snow, the US Drought Monitor says it has brought a huge percentage of the state out of the drought conditions experienced over the last few years.

A few weeks ago drought conditions existed in 27.1% of the state. Today, it’s .032%.

AccuWeather has estimated the storm damage that has hammered California since Christmas. Damages from flooding, landslides, downed trees, road closures and power outages will end up at $31 billion to $34 billion.

All of this brings us to the problem with flooding. Most residents suffering flood damage in California do not have flood insurance. Statistics say just 230,000 homes and buildings have a flood policy.

Most — 191,000 — come from the National Flood Insurance Program (NFIP). The rest have been issued via a private insurer.

Amy Bach is the executive director of the insurance consumers group, United Policyholders. She nailed down the problem with one short statement. “People think the only people that need flood insurance are people who live right on the beach or on the banks of a river that has a history of flooding,” she said.

Neptune is one of the private insurers working in California. Trevor Burgess is the company’s CEO. He said in the first 10 days of 2022, Neptune sold 53 policies in California. In the same time period this year, Neptune sold 313.

That’s a 500% increase.

“Storms, even as they are this terrible tragedy — human tragedy and tragedy for property — it does have the effect of reminding people that they are vulnerable and need to protect themselves,” Burgess noted.

Unfortunately, in the case of places where flooding is already occurring, the purchase of flood insurance is too late.

Source link: Insurance Journal —