Membership Benefits & Services

Membership with PIA gives your agency access to powerful programs and revenue-generating tools designed to help you grow. As a member of the PIA Western Alliance, you also receive access to exclusive PIA National benefits — double the value for one low price.

We're committed to providing value and support to you, your staff, and your agency. These are just a few of the ways we serve our members. If there's something you need that isn't listed, let us know — we're always exploring new opportunities to support your success.

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Agency Revenue Generation Programs

Grow More. Earn More. Do More.

FirstChoice Market Access

Not your ordinary Market Access Program. Our partnership with FirstChoice, a MarshBerry company, provides members with additional resources for long-term growth and stability.

Workers' Compensation — SAIF & Montana State Fund

Licensed Oregon or Montana agents without a direct appointment can write workers' comp through PIA Western Alliance's partnership with SAIF Corporation and Montana State Fund.

Bond Program with Propeller

PIA National's partnership with Propeller Bonds — a white-labeled surety bond platform backed by A-rated carriers. 30% commission on all bonds (new and renewal): contract, commercial, and fidelity.

Health & Beauty Markets — Rainbow

Access to Rainbow, a digital MGU specializing in small business insurance. Specialized BOP and Excess Liability coverage designed for restaurants and beauty & wellness businesses.

Hartford Flood

A long-standing National partnership since 2004. Comprehensive flood coverage across all 50 states, DC, and Puerto Rico. Commissions starting with the first sale (no minimums) — up to 20%.

Cyber Liability — ABA Insurance Services

PIA partnered with ABA Insurance Services and Great American Insurance Company (A+ A.M. Best) as the premier carrier for the PIA cyber program. Up to 12% commission. Coverage available for your agency too.

Commercial Lines Program

PIA National offers Commercial Lines markets with Agency Resources, a division of Safehold Special Risk — a program administrator specializing in customized coverage for a wide range of businesses.

Breeze — LTD, STD, Critical Illness

Direct disability and critical-illness products: long-term and short-term disability paying direct benefits, plus critical illness lump-sum payments up to $75,000 for cancer, heart attack, stroke, and more.

Capital Premium Financing

A specialty lender and strategic partner with the Western Alliance. 30+ years of commercial premium financing built on unique service options and exclusive profit-sharing programs.

Agency Management Resources

Designed For Agency Success.

Crisis Management — Ready For Everything

A crisis information hub from The PIA Partnership covering planning, remote work, and employee and customer communications. Curated articles, videos, and podcasts to keep agencies prepared.

PIA Thinking Bigger

A video series connecting leaders with industry influencers — new ideas, innovative approaches, and thought-provoking conversations on everything from technology to operations.

Agency Agreement Review Service

Free agency agreement review for PIA members. Read the Program Detail, complete the online form, and get expert guidance on your carrier and partnership agreements.

Winning@Virtual

A 3-part toolkit to make the most of digital solutions: assess virtual readiness, decide which technologies are right for you, calculate ROI, select vendors, and apply best practices.

Winning@Cybersecurity Defense

Awareness training and concrete action items on the cyber risks facing your agency — and what to do about them.

Winning@Work

Designed to help agency owners identify ways to appeal to and motivate rising leaders. Focuses on what younger generations need to thrive in your agency.

Blueprint for Agency Success

PIA's roadmap from start-up to sustained success — Business Planning, Growth Strategy, and Agency Continuity templates and resources for every stage of your agency's life cycle.

Agency Marketing Resources

Where Growth Meets Support.

Agency Marketing Guide

PIA's annual publication keeping members ahead of the curve on marketing their services in the modern insurance marketplace. National login credentials required.

Personalized Print Advertisement

An extensive collection of print ads customizable with your agency logo and contact info. Most available in English and Spanish, printed as flyers or publication inserts. National login required.

DMV — Direct Marketing Vault

A turnkey direct-mail campaign creator. Target personal or commercial lines prospects anywhere in the U.S. with demographic, geographic, and industry filters. Optional geofenced digital ad add-ons.

Winning@Customer Retention

From The PIA Partnership — resources to track retention, segment customers, and communicate effectively. Demonstrate the value of working with an agency.

Direct & Digital Advertising

PIA DMV postcard templates that work with USPS Every Door Direct Mail and Targeted Direct Mail, plus add-on targeted digital advertising to maximize impact and reach.

Print & Design Services

Collaborative design experience tailored for small businesses, insurance agencies, and associations. Logos, ads, flyers, brochures, magazines, trade show displays, social media graphics, newsletters.

Consumer-Facing Marketing Content

One-pagers and infographics PIA members can distribute to their clients. Word copy is also available so you can re-use the messaging in your own materials. National login credentials required.

Discounts for Significant Savings

Cut Costs, Not Corners.

ACORD End User License Agreement

PIA's agreement with ACORD allows eligible PIA-member agencies to execute their annual license for FREE, or participate in ACORD's Advantage Plus Program at a reduced rate.

Avyst eForms Wizard

Completes complex forms with ease. PIA members and all designated employees get the Bronze-level package free. Upgrade to Gold for $50/user/year — a 50% member discount.

UPS Savings Program

Flat discounts on shipping — up to 50% off every time you ship. Includes 10% off UPS Next Day Air Early, 30% off Ground, 75%+ off UPS Freight over 150 lbs, plus free Smart Pickup.

Professional Education with PIA Western Alliance

PIA-hosted webinars (and in partnership with FISCE) with veteran instructors. Three-hour live sessions, CE-approved in most Western Alliance states. E&O and Ethics/Law credits where applicable. Member pricing.

Kaplan Education Portal

PIA Western Alliance members and all agency employees receive a 20% discount on Kaplan CE offerings.

CPIA Designation

The Certified Professional Insurance Designation — your first professional designation. Three core courses, advanced courses for the seasoned pro, no tests, and CE-credit valid in most states. PIA member discount.

Trusted Risk Advisor™

The Trusted Risk Advisor™ Certification Program from Beyond Insurance gives agents and brokers an enterprise risk management skill-set through a logical, disciplined, and results-oriented framework. TRA empowers agents, confirms a “growth mindset”, and considers additional tools and tactics to significantly improve performance. PIA Member Discount.

Employer Resources

People Management Simplified.

IdealTraits — Hiring Made Easier

The go-to hiring tool for insurance agencies. Post jobs to 100+ boards, track applicants, send pre-hire assessments, and use results to identify and hire the best candidate.

Omnia Behavioral Assessment

In 10 minutes or less, take the guesswork out of personnel decisions — hiring, role planning, team building, and succession.

PIA 401(k) Program

A turn-key, low-cost retirement solution for agency owners and employees. PIA performs 90%+ of administrative tasks and acts as your retirement department support team.

Winning@Talent

A 3-part toolkit for the full talent journey — Are You Ready to Recruit?, Sourcing/Recruiting/Hiring, and Retaining Your Best Employees.

Life, Accident & LTD — PIA National Trust

Choose from several competitively priced insurance plans to protect you, your employees, and families. Customize coverage to your needs.

PIA West Career Center

Western Alliance agency members can post job openings FREE on the PIA West site. The industry-specific posting crawls top employment sites like Glassdoor. Nominal fees for associates and Sterling Partners.

Insurance Products for your Agency

Coverage Your Agency Can Count On.

Errors & Omissions Insurance

Your agency deserves the best E&O Liability protection. The Western Alliance partners with 6 carriers to provide comprehensive coverage at an affordable price. Contact us for a free quote.

Cyber Liability Protection

Coverage that goes beyond what your E&O policy can do: Social Engineering, Fraudulent Funds Transfer, Business Interruption, Data Breach/Privacy, Network Security, Media Liability, and Cyber Crime.

Workers' Compensation with SAIF

The PIA Western Alliance is a proud partner with SAIF to provide Oregon licensed members the opportunity to offer Workers' Compensation to their clients.

Workers' Compensation with Montana State Fund

The PIA Western Alliance is a proud partner with Montana State Fund to provide Montana licensed members the opportunity to offer Workers' Compensation to their clients.

Publications and Communications

Timely Industry News. Trusted Industry Insights.

Weekly Industry News (WIN)

Stay informed on the latest happenings around the Western Alliance — regionally and locally. Free subscription for members.

PIA National Connection Magazine

The award-winning print newsletter of PIA National — current insurance industry news and analysis particularly relevant to independent agents.

PIA Member Logo & Signature

Use the PIA member logo on business cards, letterhead, signage, promotional materials, and more. Three approved logo variations available for member use.

Follow Us on Social Media

Stay connected with the PIA Western Alliance for industry conversations, events, and member spotlights.